What is Content Marketing:
Marketing in the 21st Century Without Being "Salesy"
Improve Your Website’s SEO, Establish Trust with Customers, and Increase Conversions with Quality Content
Effective content marketing is providing your readers, prospects, and customers with useful information they are seeking out. This information can take the form of:
- Blog posts
- Listicles
- Webinars
- Videos
- Podcasts
- and other forms of media
Content Marketing has been called THE marketing trend of the 21st century. PR Newswire projects a $417.85 growth in contention marketing by 2025.
Why?
When done correctly, content marketing establishes your company as a leader in your niche. Your prospects and customers will keep coming back to you again and again because you give them what they want.
And what they want is answers.
Good content gives your prospects and customers valuable information that answers their questions and helps them find what they are looking for.
When Done Effectively, Content Marketing Has Massive Benefits for Your Business
Contact Marketing can help your business by:
- Increasing audience engagement
- Raising your brand’s awareness
- Increasing sales
- And more
There is a downside, however.
Content Marketing is only effective when it features well-researched informative information that is not simply rehashed from other sources.
And it can’t be simply copied and pasted from other sources.
To improve the user experience, Google has refined its algorithms to weed out obviously keyword-stuffed content, low-quality content, and content stolen from other sites.
Content Marketing Only Works by Providing
High-Quality Information
The only way to make Content Marketing work for your business is to put in the work and generate quality content that helps viewers get to where they want to go.
That’s where I come in.
I can help you develop an effective content strategy based on your needs.
Not getting noticed online? I can develop a top-of-the-funnel strategy for you.
Trouble converting leads to sales? I can prescribe a solution for that, too.
With all of the choices out there for Content Marketing, it can sometimes be confusing as to which type of content you need.
By scheduling a Discovery Call,. I can learn about your company and your needs and help you determine what type of content you need and where in your funnel you need it.
Below are just some of the Content Marketing services I offer.
Fill out the Contact Form on this page today and we can set up a Discovery Call to discuss your needs.
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Just for responding, you will also receive three powerful reports:
- “5 Critical Reasons Why Your Website May Not Be Doing Its Job!”
- “7 Widely-Believed Myths of SEO… BUSTED!”
- “10 Benefits of Email Marketing”